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insights
- Insights: summary
- Why video sells
- The cost of video
- Controlling first impressions
- Grabbing attention
- Evaluating finished videos
- Golden rules: food + drink
- Golden rules: property videos
- Golden rules: school videos
- Importance of a script
- Importance of light: sunshine
- Importance of light: artificial
- Importance of editing
- Importance of music
- Importance of endlines
- Importance of sound
- Pitching and tenders
- Bye bye ITV
- contact
T h e O r g a n i s a t i o n
Currently the UK’s no1 girl’s school for tennis but produces great all-rounders. Dame Alison Richard (Vice Chancellor of Cambridge) and Carol Thatcher are among alumnae.
T h e B u s i n e s s P r o b l e m
The school wanted to bolster their Y12 intake for their Sixth Form.
T h e S o l u t i o n
Teenagers see their future as a fog of uncertainty but they also have an inherent sense of optimism. “Who knows what the future holds…but you’ll be ready” was our strategy and creative execution that led to some nifty branding. And an epic film that holds you on the page.
O u t c o m e
“It's absolutely breathtaking. I love it. It's a beautiful work of art. Thank you so much, you have met the brief and then some! It captures a wonderful, dreamy quality which is highly emotive - definitely taking our marketing to a much higher level. Best wishes from a very happy client.” Donna Cresswell, Director of External Relations
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