Snack-a-Jacks has been one of the most outstanding FMCG launches in recent years. The brand was launched nationally in the UK and supported by a £1.4m TV campaign. Brand penetration leapt to 18% with 4.6m households purchasing annually. Prompted awareness has now reached 62% rising to 85% amongst core 25-44 females. We then launched the brand across nine more European countries with 12 different TV ads, each shot on location and in the local language. Read client endorsements

                                                                                                                                                                                                                                                                                                                                           

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