roddas end
F M C G   F o o d   &   D r i n k

Rodda’s flagship luxury clotted cream product can be purchased as far afield as Dubai Hong Kong and Tokyo. 90% of the flights out of Heathrow serve Rodda’s Clotted Cream.
T h e   B u s i n e s s   P r o b l e m
Export markets were confused by a quintessentially English ritual - The Cream Tea.
T h e   S o l u t i o n
A film that tied in Rodda’s 125 year history, their Cornish provenance, the purity of the product and delicious food values. All of which proves that people the world over are fluent in emotion.
O u t c o m e
“Just a little up date for you about the video – it has now been presented to a large number of people who have  without exception being incredibly positive. The food buyer at John Lewis saw it yesterday and was immediately really engaged. Fantastic stuff.” Belinda Shipp, Marketing Manager
Click here to see another FMCG Food + Drink film and case study

< Behind the Scenes: Just how far we went to prove Rodda’s Cornish provenance. Click here for behind the scenes stills

                                                                                                                                                                                                                                                                                                                                           

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